In message
-septe
mber.org, at 15:13:17 on Wed, 18 Jan 2017, Recliner
remarked:
I expect the clients will be sufficiently comfortable in the business
jet.

Not compared to the significantly cheaper first class seats on a
commercial flight.

Regular business class is sufficiently comfortable for most people.

Yes, and a lot cheaper, with a choice of dozens of flights a day on the
NYC-LON route. Bliss will have just one flight a week, so most pax will
need to use another airline for one leg of a return trip. They might as
well use scheduled airlines for both legs, as they will need to do for any
trips that don't fit with Bliss's once a week service. And most corporate
execs will work for companies that have arrangements with preferred
airlines.

I'd have thought Bliss would do better to aim at a less well-served route.

And: "Bliss Jet will limit seat sales well below the maximum
aircraft’s capacity for extra comfort..."

They must have be reacting to feedback, but that makes the business model
trickier still.

In both cases, not if they are already operating the flight for a few
specific weekly commuters, and want to fill a few empty seats (maybe
even giving a discount to the regulars).
--
Roland Perry