In message , at 12:27:00 on
Sun, 19 May 2019, Recliner remarked:

Would it mitigate that (a little anyway) if Uber decided to base itself
in Luxembourg like some other online platforms do?

I think they still have to charge and pay UK VAT for trade services in
the UK. Even Uber can't claim they're delivering the service in
Luxembourg. If you, as a private individual, buy something mail order
from Luxembourg, they have to charge you VAT; only if you provide a
VAT number do they not have to do so.

It seems that there was a rule change in Jan 2015 which essentially
blocked the Luxembourg-loophole for VAT.
--
Roland Perry