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Old December 2nd 03, 11:01 PM posted to uk.transport.london
Mark Brader Mark Brader is offline
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First recorded activity at LondonBanter: Jul 2003
Posts: 403
Default 'That's a nice tie'

"Kat":
Which reminds me there's a big London Underground map on the floor of a
Toronto subway station... can't remember which one.


It's my home station, Eglinton. A company bought all advertising space
in the station, including sections of floors, walls, stair risers, and
recycling bins, as companies here sometimes do. I counted about 60 Under-
ground diagrams (or rather sections of them -- there are no complete ones),
about 40 roundels, and only about 20 places where the advertiser was
actually identified. It was all done overnight and felt rather surreal
the first time I saw it.

No, it wasn't Transport for London spending your money. It was a travel
web site in Canada, and the (almost hidden) advertising slogan was "get
to London or anywhere else".

They used quite a recent version of the diagram, by the way; it includes
the improved rendering of Earl's Court where you can see that no trains
run from Richmond or Ealing Broadway to Edgware Road.
--
Mark Brader, Toronto "Don't anthropomorphize evolution:
It hates that." --John Freiler

My text in this article is in the public domain.