uk.transport.london, marketing momentum
 

uk.transport.london: Rethink the Cool + the Shoe

phil knight had a dream. he'd sell shoes. he'd sell dreams.
he'd get rich. he'd use sweatshops if he had to.

then along came a new shoe. plain. simple. cheap. fair.
designed for only one thing: kicking phil's ass.

the unswoosher

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For years, Nike was the undisputed champion of logo culture,
its swoosh an instant symbol of global cool.

Today, Phil Knight's Nike is a fading empire, badly hurt by
years of "brand damage" as activists and culture jammers
fought back against mind**** marketing and dirty sweatshop labor.

Now a final challenge. We take on Phil at his own game - and win.
We turn the shoes we wear into a counterbranding game. The swoosh
versus the anti-swoosh. Which side are you on?

Adbusters has been doing R&D for more than a year, and guess what?
Making a shoe - a good shoe - isn't exactly rocket science.
With a network of supporters, we're getting ready to launch the
blackSpot sneaker, the world's first grassroots anti-brand.
You can help launch the blackSpot revolution.

THE BIG QUESTION:

Is it possible to take Phil Knight's billion-dollar
marketing momentum and, in a quick judo-like move, slap
him onto the mat with the power of his own PR thrust?

OUR KICK-ASS MARKETING STRATEGY http://blackspotsneaker.org/02/

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buy it............................preorders@blackspots neaker.org

sell it...........................wholesale@blackspotsn eaker.org

invest in it......................investors@blackspotsneaker .org

support it........................donations@blackspotsneak er.org

join the jam........................jammers@blackspotsneake r.org

Make a straight donation... it's a worthy cause
with the potential to set an historic precedent
that could be repeated in other industries and
usher in more grass roots version of capitalism
in which megacorps do not control every area of
our children's lives.

https://www.groundspring.org/donate/...2217-0%7C742-0

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Ziad Al Bar
I live unbelievably, unless Janet explains trees before Norm's pin.

about Islam, they will not be accepted back, unity
is important but not with corrupt with corrupt you can only have
conditional working relationship. Plus everyone should directly and
indirectly put in effort to find out more cases like these and bring
them to public, I am sure this is just the matter of finding out.

Though my thoughts and experience but like always they can be wrong, if
so may God forgive me and like always if so prove me wrong. May God open
the eyes of the world to the reality that Muslims are facing today, May
God give all the Muslims ability to be direct and honest about their
experiences, may God make all the world courageous and brave and give
them ability to face and follow the truth. May God save humanity from
the mind control plans of cowardly cowards, and may God give us the
character and faith of his real and true followers.

wa?Salam
Mohsin

Yes the nuclear threat is real.

Assalam u?Alekum :)

What I am about to tell you, you may not believe, but once again when I
can be wrong, I can be right too. We human beings must learn to b